Zagg launch party: Wande Coal, and Reekado Banks, excites guests
The star-studded electrifying, high-energy event known as “The Trilogy,” which took place last weekend at Landmark Beach, Victoria Island, Lagos, was Zagg, the brand-new energy malt beverage from Nigerian Breweries.
With skateboarding, quad biking, paintballing, cart racing, wall climbing, immersive virtual reality, and electrifying live performances by Reekado Banks, Alternate Sounds, Shody, Femi Kuti, and Wande Coal, the brand provided guests with an exciting experience.
Zagg is an encounter. It involves redefining culture. Elohor Olumide-Awe, Portfolio Manager, Non-Alcoholic Brands, Nigerian Breweries Plc, explained that it is not just another addition to their expanding portfolio.
“With Zagg, we’re encouraging customers to be blatantly diverse. It combines various elements. Everyone will agree that we have created perfection because it is bold, dynamic, and non-conforming.
Numerous well-known figures from Nigeria graced the occasion, including buzzing Instagram sensation Iamitom and ex-BBNaija housemates Neo and Emmanuel. The gathering was a true flavorful mash-up of characters, just like the new beverage is praised for being.
